Trackers
A Tracker monitors and measures user behaviors by combining multiple events. It helps you understand user journeys, identify drop-off points, and optimize the user experience.
Quick access
Activation Tracker
The Activation Tracker section allows you to gain a comprehensive view of how users adopt and benefit from your features.
By defining key steps and conditions, you can capture detailed engagement data and monitor user progress.
Creating a Tracker
This setup page allows for a detailed configuration of the activation steps and audience targeting, ensuring that you can accurately track and analyze user engagement with your features.
Activation Tracker Title and Description (A): Provides an overview of the trackerâs purpose, detailing how it helps capture engagement data by defining key steps and conditions.
Step Overview (B): Each tracker is composed of multiple steps that represent the sequence of user actions or events.
Step Event Selector (C): For each step, you can select an event by clicking the "Select event" button. This allows you to choose from existing events or create new ones.
Add Step (D): Add new steps to further break down the activation process, helping to capture detailed user engagement data.
Delete Step (E): Remove any unnecessary steps from the tracker to keep the process streamlined.
Tracker Audience (F): Optionally, you can specify the target audience for the tracker.
Select an Existing Segment (G): Choose from predefined user segments such as beginners, champions, or loyal users. This helps in targeting specific user groups for the activation tracker.
Create a New Segment (H): If predefined segments do not fit your needs, you can create a new segment on the fly, allowing for more precise targeting.
Selected Users (I): This section displays the number of users included in the selected segment, providing an overview of the audience size.
Adding an Event
To build a robust Activation Tracker, you'll need to add events to each step. The "Add Event" section allows you to either create new events on the fly or select from previously created events.
Creating a New Event on the Fly (A): Click on "Create an event on the fly" to define a new event immediately. This option is ideal when you need a custom event that specifically matches the tracking needs of your current step.
Selecting a Previously Created Event (B): If you've already created relevant events in the past, you can simply select one from the list. This saves time and ensures consistency across different trackers. For instance, you can select the "Previously Created Event example" as shown in the screenshot.
Search Functionality: Use the search bar to quickly find an existing event by name.
On The Fly
You can dynamically set the conditions that are most important for tracking user engagement. This ensures a thorough analysis of how users interact with your features, similar to creating independent events but with the added flexibility of on-the-fly adjustments.
Add Element Condition: Click "Add element condition" to set a condition based on the presence, click, or hover of a particular element. This tracks user interactions with specific elements.
Add Input Condition: Use "Add input condition" to trigger an event when a user inputs data into a field. Ideal for tracking form completions or search queries.
Add Page Condition: Select "Add page condition" to set a condition based on the user navigating to a specific page URL. This tracks page visits and ensures users reach the intended content.
Remove On The Fly Event: Click "Remove on the fly event" to delete an event condition. This keeps your tracker relevant by removing outdated or incorrect conditions.
Testing
This feature allows you to preview and test your activation tracker and associated events within the app's context.
Test Tracker (A): Click this button to open an overlay that lets you test each step of your tracker in the app. This is useful for verifying that all conditions and events are working as expected.
Create Tracker (B): Once testing is complete and you are satisfied with the setup, use this button to finalize and create the tracker.
Testing Overlay
When you enter test mode, an overlay at the bottom of the screen helps you track the progress of each step. It shows which steps are completed and which are pending, ensuring everything functions as intended before going live.
Dashboard
Monitor and analyze how users interact with your features, ensuring that you can make data-driven decisions to improve user engagement and product adoption.
Tracker Name (A): This section displays the name of the activation tracker you are currently viewing.
Tracker Details (B): Shows the number of steps and users associated with this tracker, giving you a quick snapshot of its scope.
Total Users (C): Indicates the total number of users who have interacted with the tracker. This helps in understanding the reach of the tracker.
Conversion Rate (D): Displays the percentage of users who have completed all the steps in the tracker, providing a measure of the tracker's effectiveness.
Milestone Overview (E): This section breaks down the progress of users through each step of the tracker. You can view the completion rates for individual steps over a selected time period.
Time Filter (F): Allows you to filter the milestone data by different time ranges, such as last week, last month, or custom date ranges. This helps in analyzing trends and patterns over specific periods.
Completion Rate (G): Displays the overall completion rate for the tracker, showing what percentage of users have completed all the steps. This gives a clear picture of how many users are successfully going through the activation process.
Last Activity (H): Shows the most recent user activities related to the tracker. This can include the last time a user interacted with the tracker or completed a step, helping you stay updated on current user engagement.
New feature tracker
The Feature Usage Tracker section enables you to monitor how users engage with a specific feature and understand its impact.
By defining key events, you can capture detailed data on feature adoption and user interactions. This helps you assess the feature's effectiveness and identify areas for improvement.
Creating a Tracker
This setup ensures your feature usage tracker is configured to capture the relevant data for analyzing user engagement and feature adoption effectively.
Tracker Title and Navigation:
Title (A): Name your tracker, such as "New Feature Usage Tracker," to easily identify it later.
Create Tracker (H): Finalize and create your tracker by clicking the "Create Tracker" button.
Test Tracker (G): Use the "Test Tracker" button to validate your setup in real-time.
Event Selection:
Create an Event on the Fly (B): Define a new event quickly for tracking feature-specific interactions.
Select Existing Event (C): Choose from previously created events for consistency across your tracking efforts.
Tracker Audience:
Existing Segments (D): Select from predefined user segments such as Beginner, Champions, or Loyal.
Create Custom Segment (E): Create a new segment on the fly if predefined segments don't meet your needs.
Selected Users (F): Display the number of users included in the tracker.
On The Fly
You can dynamically set the conditions that are most important for tracking user engagement. This ensures a thorough analysis of how users interact with your features, similar to creating independent events but with the added flexibility of on-the-fly adjustments.
Add Element Condition: Click "Add element condition" to set a condition based on the presence, click, or hover of a particular element. This tracks user interactions with specific elements.
Add Input Condition: Use "Add input condition" to trigger an event when a user inputs data into a field. Ideal for tracking form completions or search queries.
Add Page Condition: Select "Add page condition" to set a condition based on the user navigating to a specific page URL. This tracks page visits and ensures users reach the intended content.
Remove On The Fly Event: Click "Remove on the fly event" to delete an event condition. This keeps your tracker relevant by removing outdated or incorrect conditions.
Testing
This feature allows you to preview and test your new feature tracker and associated events within the app's context.
When you enter test mode, an overlay at the bottom of the screen helps you track the event. This bar shows the linked event and the number of times it occurs in real time, ensuring each event and condition is triggered correctly before going live.
Dashboard
It provides a comprehensive view of user interactions with a specific feature. It displays key metrics and insights, helping you understand how users are engaging with your new feature.
Title (A): The title of the feature usage tracker, providing a clear indication of what feature's usage is being tracked.
Event Details (B): Displays the selected event and the number of users associated with it, giving an overview of the data being analyzed.
Overall Usage (C): Shows the total number of interactions with the feature, providing a quick snapshot of its adoption.
Unique Users (D): Indicates the number of unique users who have interacted with the feature, helping to gauge its reach.
Daily Usage (E): A graphical representation of feature usage over time, which can be adjusted to show daily, weekly, or monthly data. This helps in understanding trends and usage patterns.
Daily Users (F): Similar to daily usage, this graph tracks the number of unique users interacting with the feature over time, offering insights into user engagement.
Last Activity (G): Provides a summary of the most recent interactions with the feature, ensuring you stay updated with the latest user activities.
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