Target right people (Who)
Specify your audience with 'Who' to personalize experiences. Tailor interactions based on user traits and behaviors.
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Specify your audience with 'Who' to personalize experiences. Tailor interactions based on user traits and behaviors.
Last updated
Was this helpful?
Effective user targeting is essential for delivering impactful experiences through Jimo. The 'Who' field is where you fine-tune your audience, ensuring that your interactions reach the specific users who will find them most relevant. Whether you’re aiming for broad visibility or a niche segment, understanding and configuring the 'Who' settings is your first step towards a successful user engagement strategy.
Show this experience to all users in your platform.
You can target specific users in two different ways.
To easily test your experience live in context, without annoying users, we recommend creating a Team segment.
You'll just have to choose this segment while you're testing to be sure to keep what you do for your eyes only until it's ready.
By narrowing your audience down with filters on the fly such as: Activity with previous experiences, Activity on events, Emails, etc.
You can also add AND/OR logic groups to combine attributes.
By selecting users of the segments () in your account. We recommend segments because they allow you to create a more focused message, and you’re able to get a sense of what messages are being sent to what segments.
