For the complete documentation index, see llms.txt. This page is also available as Markdown.
Segment details
Open a segment to see who is in it right now, edit the rules behind it, and manage its lifecycle.
Segment details
Clicking any segment in the list opens its detail page. From here you can edit conditions, preview the audience, and save changes.
Segments are dynamic
Saving a segment immediately propagates the new conditions to every experience using it, no republishing needed. If you need to test changes before applying them to live experiences, Duplicate the segment first, iterate on the copy, and swap once validated.
The details page
Header
At the top: the segment icon, its name and description. Edit in the top-right of this block opens them for editing.
Two more controls sit at the very top of the page: Export, and a ... (Duplicate) menu.
Duplicate copies the whole segment as a new, independent one, useful for building a variation without starting over.
Segment Rules
The rules behind the segment, shown read-only. Modify rules opens the condition builder to change them.
The same builder used during creation. Any change you make here is previewable before saving.
When you edit rules, use Apply to update the list to refresh this preview before saving, and Save to persist. Save is grayed out until you make at least one modification.
Below the rules, N users in this segment lists the users who currently match, with their Email, Last activity, First seen and Tags. This is the live audience: it is what an export would contain.
Segments are dynamic
Saving a segment immediately propagates the new conditions to every experience using it, no republishing needed. If you need to test changes before applying them to live experiences, Duplicate the segment first, iterate on the copy, and swap once validated.
Exporting the audience
Export, top-right, takes the segment's current audience out of Jimo as a CSV or JSON file, letting you choose exactly which attributes to include.
It is a snapshot of who matches right now, not a live feed.
The full walkthrough, formats and attribute picker, is on its own page: see Exports.
Editing a segment
Click any segment in the list to open this page. Update the name, description, icon, or conditions.
If you edit the conditions you need first to apply the new conditions to update the user list before being able to save. Then click Save.
Changes propagate immediately to all experiences using the segment. No republish required.
Deleting a segment
From the segments list, hover a row to reveal the red trash icon at the end. Click to trigger the delete confirmation.
Deleting a segment that is used for targeting can have unintended consequences. If an experience's Who section only referenced the deleted segment, the experience will start showing to all users: that is the targeting fallback.
Before deleting, check which experiences reference the segment.
Using segments for targeting
Segments really pay off when used in the Who section of an experience.
The experience will be shown to users belonging to any of the selected segments (Union logic between segments). To handle intersection logic, you can combine saved segments within on-the-fly conditions in the Who block.
Note that you can't select existing segments and add on the fly conditions at the same time. To do so use only the on-a-fly methode with segment type conditions.
The Answered with filter lets you segment users by their answers to discovery experiences: surveys, NPS, feedback steps. It lives in the Experiences category of the condition builder, not as a standalone feature.
When to use it
Follow up with users who gave a specific NPS score (promoters, detractors)
Target users who answered "Yes" to a feature interest survey with a related onboarding tour
Exclude users who dismissed a survey from a follow-up experience
Build a "product advocates" segment from positive survey answers
How to set it up
1
Click Add... and pick a condition
In any context where the condition builder is available (Users filter, segment creation, or Who targeting for an experience):
2
Select the Experiences category
Choose the category from the condition list.
3
Choose the Answered with attribute type
Pick Answered with from the available Experience attributes.
4
Pick the discovery experience you want to filter on
Select the survey or discovery experience to target.
5
Pick the step within that experience
Choose the specific step you want to use.
6
Set the operator and target answer
Choose the operator (is / is not / contains…) and the answer value.
Combine this filter with other conditions to build fine-grained audiences like "Paying users who rated the product ≥ 8 in the Q1 NPS survey."
The Answered with filter works on any discovery experience that collects responses: surveys, NPS scores, rating steps, open-ended questions, and choice-based flows in tours.
To go the other way, from one person to their answers, open their profile and check the Survey responses tab.
